SelfNamed.com · Madara Cosmetics · E-commerce

Print-on-demand cosmetics platform

A platform where anyone can create their own cosmetics line under their own brand.

SelfNamed cosmetics products with a personalised brand
Client
SelfNamed.com · Madara Cosmetics
Industry
E-commerce
Region
International

Problem

Let anyone create a certified cosmetics line under their own brand — without a designer and without their own factory.

Solution

A print-on-demand platform with a design studio, mockup generation and integrations with printing, delivery, payment and e-mail services.

Result

  • Grand Prix "E-commerce Star 2023" (E-komercijas zvaigzne)
  • Design studio labels, packaging and mockups in the browser

About the project

SelfNamed.com is a custom-built print-on-demand platform for selling cosmetics. With it, anyone can get certified, personalised products — for example with their own brand logo — and build their own cosmetics line.

The platform handles product selection, order payment, order fulfilment tracking and delivery to the buyer’s address.

Integrations

SelfNamed.com includes several external integrations: a printing service, delivery services, payments, e-mail sending, business analytics and marketing.

Design studio

One of the biggest challenges was the design studio. It lets you create both label and packaging designs and immediately see a mockup with the chosen product.

Behind it all is the part visitors don’t see: product and order administration, integrations, settings and management of automatic designs, so that a visitor can add their logo and get a finished design without doing anything themselves.

Result

In 2023 SelfNamed won the “E-commerce Star 2023” (E-komercijas zvaigzne) Grand Prix as the best and most innovative online store in Latvia. The platform is continuously developed based on visitor behaviour and market needs.

Technologies

  • E-commerce
  • Print on demand
  • Dropshipping
  • API integrations
SelfNamed design studio — creating a packaging design
SelfNamed design studio — creating a packaging design
High-level architecture of the SelfNamed system
High-level architecture of the SelfNamed system
Bulk price calculator
Bulk price calculator
Dropshipping integration with Shopify and WooCommerce
Dropshipping integration with Shopify and WooCommerce

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